With your key customers more important than ever to your company’s long-term growth and sustainability, you need a sure-fire way to elevate your strategic and key account managers from good to great. SAMA certification isn’t about just completing a set of courses or passing a test. Click on each course description to see how it connects to the SAMA framework and competency model. “strategic account management" - E12, Designing and delivering the virtual sales conversation - E13, Buyer’s perspective: Create, communicate and quantify value for CxO impact - E2, Capture value skills: A negotiations course for the complex, consensus-driven strategic sales cycle - E9, SAM2WIN: The interactive online game where SAMs compete for the business of a strategic account - E11. SAMA’s Individual Competency Assessment will give you a snapshot of an account manager’s current strengths and weaknesses, which can be used to create a personalized learning and development roadmap. Privacy Policy | Terms of Service, SAM playbook: Foundational skills for driving superior, Value co-discovery and strategic account planning, Account leadership: Redefining account management in, Managing the customer relationship and value journey, Leading and managing a multifunctional team, Strategic negotiation: Changing the conversation from price, Emotional intelligence for SAMs: How to create value in every, Coaching to the behaviors that drive effective SAM execution, Strategic thinking for SAM success: Putting “strategic” back in, Designing and delivering the virtual sales conversation, Buyer’s perspective: Create, communicate and quantify value for CxO impact, Capture value skills: A negotiations course for the complex, consensus-driven strategic sales cycle, SAM2WIN: The interactive online game where SAMs compete for the business of a strategic account, SAM playbook: Foundational skills for driving superior customer results, Strategic thinking for SAM success: Putting “strategic” back in “strategic account management", Strategic negotiation: Changing the conversation from price to solutions, “Account management skills for sales: How to create growth and retain your most important customers”, Designed specifically for strategic account managers, Based on a proven competency model developed from years of benchmarking data, Facilitated by a proven network of trainers who are experts in the art and science of strategic account management. Creating a key account strategy is critical for business growth. As a result, everyone involved in the account understands their role and contribution towards achieving the account … Chicago, IL 60606 About Our Sales Account Management Methodology. Chicago, IL 60606 Founded in 1964, SAMA is a unique nonprofit association with more than 11,000 members worldwide. Workshops for practitioners at all levels and all stages of the SAM journey. He has to lead ... 2. The customer will be the ultimate judge of a SAM’s professional capabilities, but SAMA’s CSAM program provides its graduates with the skill set, mindset and behaviors to build lasting, mutual growth with strategic customers. We can help you map out your (or your team’s) personal journey based on your present-day strengths and your future objectives. The best SAMs are 3X as likely as average ones to record outstanding growth, profitability and customer satisfaction. CSAMs, meanwhile, boost their skills in the behaviors most closely linked to customer business success by an average of 20%. As a Strategic account manager, you will represent our company and interact with major clients. Strategic Account Management is an advanced level sales course that helps sales professionals maximize revenue potential by taking a more strategic approach to account management. Need help with a specific facet of the process of SAM competency? You'll learn how to identify and create new opportunities within your accounts, develop enterprise-level relationships, and protect accounts … SAMA's Certified Strategic Account Manager (CSAM) program represents the highest mark of professional development achievement for strategic and key account managers. An internship can give you account manager training similar to what new hires receive at a place of work. 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